We’re toymakers in a digital age.

We believe that our future is in the hands of the little dreamers and problem-solvers who will someday change the world.

Our mission is to help raise the next generation of creative thinkers.

We make digital toys that empower kids to be creative and think outside the box. We hope they’ll be inspired to dream big and let their imaginations soar.

Our design process is simple: kids are in charge.

Kids give the most honest and creative feedback, and they intuitively know what’s fun. We work with kids all over the world to invent, design and playtest each toy.

Become a Pok Pok playtester!

Enjoy early access to our upcoming toys, and give us feedback so we can make them even better.

Limited places available

Nurturing the curiosity kids are naturally born with.

Play is a very powerful learning tool. It gives kids control so they can play by their own rules.

Kids learn best when they’re following their noses and experimenting freely. They secretly develop cognitive and socio-emotional skills the whole time. Learn more about how learning through play really works.